Refik Anadol Reinvents the Guggenheim Bilbao with AI

Refik Anadol Reinvents the Guggenheim Bilbao with AI

Jean Dubreil | Mar 11, 2025 2 minutes read 0 comments
 

In 2025, the Guggenheim Bilbao will host Living Architecture: Gehry , an immersive installation by Refik Anadol that fuses artificial intelligence and architecture by projecting dynamic visuals based on 35 million archival images. Using advanced 50-channel projection technology and an immersive soundscape, this groundbreaking work explores a new interplay between art, AI, and human creativity .

Key Points

  • First immersive exhibition in the series presented at the Guggenheim Bilbao.
  • Incorporates 35 million ethically sourced archival images.
  • Exploits advanced 50-channel projection technology.
  • Scheduled from March 7 to October 19, 2025.
  • Marks a major advancement in the art of AI and digital creation.


The Guggenheim Bilbao , opened in 1997 and designed by architect Frank Gehry, is one of the world's most iconic contemporary art museums. Located in Spain, it is famous for its bold architecture and cutting-edge exhibitions. Now, it is set to take a new step in art history by hosting a groundbreaking installation that combines artificial intelligence (AI) and architecture.

An innovative work by Refik Anadol

The Guggenheim Bilbao is set to transform the way we see art with Living Architecture: Gehry , a new immersive work by Refik Anadol , a pioneer in the use of AI in art. This installation pushes the boundaries of how technology and museum space interact, offering a unique experience where visitors will be able to observe and feel art in an entirely new way.

AI at the service of architecture

Refik Anadol 's work is based on an artificial intelligence system called Grand Architectural Model (LAM) , which was trained using 35 million images from the Guggenheim Bilbao archives. Using this vast database, the AI can analyze and reinterpret Frank Gehry 's architectural concepts, transforming static plans into dynamic visuals projected onto the museum's walls.

This installation is a fusion of architecture and data science. The six chapters that make up the experience show how algorithms transform raw information into moving artistic representations. Accompanied by an immersive soundscape designed by Kerim Karaoglu , the work offers a synergy between the sounds of AI and the noises captured within the museum, thus reinforcing the sensory experience of visitors.

A collaborative project on an international scale

To bring this project to life, a team of 20 experts from 10 different countries , speaking 15 languages , worked together. Their mission was to set up an installation using 50 projectors to create a unique digital environment. This collaborative approach illustrates the global impact of AI in art and architecture.

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